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Business Growth
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The Encore Career: Starting a Business, Post-Retirement
The idea of starting a business post-retirement might sound a little crazy, but plenty of retirees are doing it. A second-act career can come with plenty of benefits. Entrepreneurs are citing reasons such as more independence, exploring new passions, and extra income as the driving force behind their dive into a new business venture.
How Online Branding Tools Can Help New Entrepreneurs Succeed
Lots of new entrepreneurs underestimate the value of strong branding. Building a powerful brand can captivate consumers, make your business more memorable, and promote growth. So, how can you build a brand presence that shows your core values? Your brand identity needs to communicate what makes your business different from the rest.
Smart Ways for Small Businesses to Keep Their Websites Secure
Every business, regardless of its size or industry, needs an effective website. Unfortunately, in our connected world, every domain is vulnerable to attack. Thankfully, there are smart practices by which entrepreneurs can protect themselves. Here are some suggestions for keeping your domain properly secured.
The 5 Things Every Small Business Plan Needs to Address
If you're looking to get a loan to start up a business, the bank is going to ask you for a business plan. You can't go in and just say something like "I'm going to sell coffee". Your business plan has to be specific and actionable, and show that you've thought through considerations like your expenses, your expected revenue, plans for growth, and marketing. If you're putting together a small business plan now, you might be overwhelmed with how much actually goes into it. Don't worry; here's a quick guide of the essential items your plan should cover.
5 tips on how to leverage a website to grow your business
It’s simple, websites make your business real. Whether your business is small, well-established, brand new, or local, a website can promote your business and cultivate relationships with your customers and potential customers 24/7. Websites are the best return on investment than any other form of advertisement, including social media profiles.
Guide to starting a website for your small business
I want to start by saying congratulations on starting your own business! If you made it to this blog, that means you are considering growing your business online by building a website. Starting a business can be intimidating and daunting, but you are off to a great start if you are considering building a website. Building a website can be a challenge, but if you follow these steps you can create a plan of action to move forward. With more users being online, especially during this pandemic, you are actually losing out on both money and customers without having a website.
